What is VAST?


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Digital Video Ad Serving Template (VAST) is specification to standardize the communication requirements between video players and the ad servers released by Interactive Advertising Bureau (IAB).

what is vast?
what is vast?

VAST data structure is an XML template declares:

* How ad creatives play?
* What to track ad played?

Sample VAST in JavaScript

<script type="text/javascript">
    var options = {
    ads: {
        'skipAd': {
        'enabled': true,
        'timeOut': 5
        },
        'servers'  : [
        {
            'apiAddress': 'vast.xml'
        }
        ], 
        'schedule' : [
        {
            'position' : 'mid-roll',
            'startTime': '00:00:07'
        },
        {
            'position' : 'post-roll'
        }
        ]
    }
    };
    _V_("video", options);
</script>

Screenshots of Video Ads using VAST

VAST Video Ads
VAST Video Ads
VAST HTML5 Video Ads
VAST HTML5 Video Ads
Total Video Ads
Total Video Ads
Android HTML5 Video Ads
Android HTML5 Video Ads

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